Price & Sell
Variant Options
Unlimited custom options past Shopify's 100-variant cap — priced right through cart, checkout, and order.
Free plan · Pro $9.99/mo · Max $19.99/mo · 7-day trial on paid tiers
Inside the app
Every screenshot is the real thing.
01 · /app/options
Options Manager — 13 Input Types
Build option sets per product with 13 input types: text field, text area, dropdown, radio list, checkbox, multi-select, color swatch, image swatch, buttons, date picker, number input, file upload, and size chart. Search and filter your catalog by collection, vendor, product type, or tag, then apply options one product at a time or in bulk.

02 · /app/options
Swatches, Logic & Price Add-Ons
One editor for the whole option set: mark any field required, attach a price add-on like +$9.50 engraving, and wire conditional logic so options show, hide, or become required based on earlier choices. Design presets and reusable templates keep setup fast.

03 · /app/translations
Translations
Translate custom option names and values into every published locale — native Shopify options too. Pick a target language, select products, and auto-translate the whole selection in one go; translations are keyed by option name, so one save updates every product that shares it.

04 · /app/import-export
Import & Export
Download a CSV template pre-filled with your current products, options, and variants, edit it in a spreadsheet, and bulk import in merge or replace mode. Export everything as JSON for backup or migration.

05 · Dashboard
Setup Status Dashboard
See your setup status at a glance: products synced, theme block installed, storefront connection live, plus quick links to bulk add, checkout options, templates, and import/export. A step-by-step quick-start guide takes you from install to live options.

06 · Getting Started
Guided Setup
A built-in getting-started guide covers every feature — Options Manager, bulk add, design previews, import/export, checkout integration, and the storefront theme block — so you're configured in minutes, not days.

Works well with
Price & Sell
Dynamic Pricing
A pricing agent that tracks competitors and reprices within your guardrails — margin protected, around the clock.
Price & Sell
Bundle Builder
Conversion-optimized bundles with live theme preview, health monitoring, and built-in A/B testing.
Convert
Conversion Popups
Popups that respect the shopper — smart timing, brand-matched design, AI copy that converts without the cringe.
Put Variant Options to work on your store.
One app, or the whole agentic OS — install what you need, free to start.